These days, I usually describe myself as a crypto moderate, although I admit that may be a cop-out. I’ve been writing about crypto for nearly a decade, a period in which my own views have whipsawed between extreme skepticism and cautious optimism. Its biggest fans think it’s saving the world, while its biggest skeptics are convinced it’s all a scam - an environment-killing speculative bubble orchestrated by grifters and sold to greedy dupes, which will probably crash the economy when it bursts. And in Silicon Valley, engineers and executives are bolting from cushy jobs in droves to join the crypto gold rush.Īs it’s gone mainstream, crypto has inspired an unusually polarized discourse. Today, the crypto market is valued at around $1.75 trillion - roughly the size of Google. Coinbase, the crypto trading app, has landed on top of the App Store’s top charts at least twice in the past year. Twenty percent of American adults, and 36 percent of millennials, own cryptocurrency, according to a recent Morning Consult survey. But its power, both economic and cultural, has become too big to overlook. (Can I interest you in one of Pepsi’s new “Mic Drop” genesis NFTs? Or maybe something from Applebee’s “Metaverse Meals” NFT collection, inspired by the restaurant chain’s “iconic” menu items?)Ĭrypto! For years, it seemed like the kind of fleeting tech trend most people could safely ignore, like hoverboards or Google Glass. arenas are now named after crypto companies, and it seems as if every corporate marketing team in America has jumped on the NFT - or nonfungible token - bandwagon. Swivel your head - oh, hey, it’s the mayors of Miami and New York City, arguing over who loves Bitcoin more. Look one way, and there are Matt Damon and Larry David doing ads for crypto start-ups. Until fairly recently, if you lived anywhere other than San Francisco, it was possible to go days or even weeks without hearing about cryptocurrency. In “ The Latecomer’s Guide to Crypto,” the technology columnist Kevin Roose writes that his most firmly held belief about crypto is that it is poorly explained. Published at : 09:18 AM (IST) Tags: cryptocurrency Crypto cryptocurrency news Crypto News Follow News on abp LIVE for more latest stories and trending topics.Maybe this world feels too confusing for you to make a judgment yet. Cryptocurrency market predictions are speculative and any investment made shall be at the sole cost and risk of the readers. Readers are advised to seek expert advice and read offer document(s) along with related important literature on the subject carefully before making any kind of investment whatsoever. Cryptocurrency is not a legal tender and is subject to market risks. There may be no regulatory recourse for any loss from such transactions. Apart from the headline, no editing has been done in the copy by ABP Live.)ĭisclaimer: Crypto products and NFTs are unregulated and can be highly risky. (This report has been published as part of the auto-generated syndicate wire feed. "Some NFT discussions were also focused on the keyword e-commerce showing the growing application of NFTs in the e-commerce businesses," said Chourasia. The technology sector alone accounted for 53 percent of the total NFT mentions, followed by the banking and payment sector with 18 per cent of the mentions. There were some positive discussions on NFT as well, especially around mentions of "investment", "invested", and "launch".ĪLSO SEE: Poland 'Most Anti-NFT Country', Singapore Leads In NFT Searches Globally: StudyĬoinbase Global, mentioned the launch of NFT Beta and its plan to add features that would facilitate people to mint their own NFTs. Several companies like Concentrix Corp, BlackBerry, and NVIDIA Corporation discussed the depressed crypto market.Ĭoinbase Global, a banking and payment company, mentioned high volatility in crypto prices affecting its transaction revenue and Nano Dimension Ltd discussed crypto losing value. The mention of NFTs in companies' earnings call transcripts rose to their highest level in the June quarter (Q2), experiencing a 30 percent rise (on-quarter).
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